National employer marketing and recruitment efforts

The Federal Bureau of Investigation (FBI) Human Resources Division is issuing a Request for Information (RFI 15F067‑26‑PN‑MEA03) to assess industry capability to provide national employer‑branding, marketing and recruitment consulting services for special agents and professional staff. The effort is a non‑personal‑services contract in which the contractor, not the Government, will manage all personnel and retain unlimited rights to all data and intellectual property. Required services include development and execution of strategic recruitment campaigns across earned, owned, organic and paid media; creation of original content and creative assets; real‑time data‑analytics optimization using tools such as Google Analytics, Tag Manager, SEO/SEM, GEO and performance reporting; and full support for 30‑50 national events (up to 200 total) including booth design, logistics, toolkits and ROI/KPI tracking. The FBI may issue a surge CLIN for additional campaign effort, which will be separately priced and activated only by the Contracting Officer. Respondents must submit a cover letter containing detailed company information (address, SAM/FSS status, UEID, NAICS, business size, points of contact, facility clearance level, subcontracting percentage, conflict‑of‑interest statement, cost estimate, recommended contract type and CLIN structure). The Government seeks a commercial‑service provider capable of delivering technologically advanced, cost‑effective recruitment solutions, with the ability to adjust tactics as emerging techniques arise. No solicitation exists at this time; the RFI is solely for market research and does not obligate the Government to award a contract or pay for responses.

Notice ID

d222f1778df8455fa7b647af6c416558

Solicitation Number

15F067-26-PN-MEA03

NAICS Code

N/A

Classification Code

N/A